In the first eight months of 2011, visitor arrivals amounted to 27,236,330, a 16.2%-increase compared to the same period last year.
Commenting on the new single-month record, HKTB Chairman Mr James Tien said: “We are encouraged by the tourism performance in August. Summer has always been a peak season for travel among short-haul visitors. Following a historic high of 3.8 million arrivals in July, this is the second month in a row that arrivals set a new monthly record.
“Overall, during the summer period from June to August, we welcomed a total of 10,940,371 arrivals, 18.8% more than the corresponding period last year. Both Mainland China and Southeast Asia achieved outstanding performance, mainly because of the favourable economic climate and appreciation of currencies in these markets. In addition, the local travel trade also proactively launched timely promotions to make the best of the business opportunities arising from the peak travel season.
Source: breakingtravelnews.com
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